Key Contacts

Richard Bevan - Chief Executive

Email Me

League Managers Association
Chief Executive
2008 – present

St George’s Park, National Football Centre, Staffordshire

Appointed CEO 2008. The LMA is the voice of professional football managers past and present in English football. The association has more than 600 members worldwide which it supports through a series of exclusive member benefits including legal services and health and wellbeing support.

In 2017 the LMA launched the highly regarded LMA Institute of Leadership and High Performance, which provides bespoke, career long learning and personal development for managers and coaches working in the professional game. The institute draws on the best experience from within football, as well as an enviable network of leaders from other sports and industries.

The pandemic provided a huge opportunity to reflect and learn from what we have experienced and to take this forward into 2021 and beyond. The LMA, in conjunction with other football stakeholders, continues to look to harness the power of football to make our world a better place. Increasingly we are taking a stand on what matters, championing great causes, helping those less fortunate than ourselves and collaborating with others to drive change and set powerful examples for others to follow.

LMA In The Game Charity
2007 – present

The charity is fundamental to the LMA’s commitment to members in need of a helping hand, specialist care and advice or assistance. It provides support and guidance for those who have fallen on difficult times and scholarships for individual members who require career or wellbeing support. The charity also provides visibility and support to the LMA’s trusted charity partners such as Prostate Cancer UK and Special Olympics GB, enabling LMA members to link up with and show their support for community and grassroots programmes. The LMA aims to increase the remit, funding and visibility of In The Game in order to broaden the assistance to members and increase its contribution to the wider community, including promoting LMA member support for community football coaching projects. The charity is also a supporter of Sport United Against Dementia (SUAD), a flagship Alzheimer’s Society campaign which uses the power of sport to make a real difference to people affected by dementia.

Team England Player Partnership (Professional Cricketers Association)
2001- present

The Team England Player Partnership has transformed the lives of England players since it was established in 2001. The implementation of England central contracts was the first step with TEPP playing a hands on role in safeguarding players’ interests and representing players on all issues particularly with England and Wales Cricket Board. Richard led on establishing TEPP and remains an influential voice as chairman.

Caribbean Premier League (CPL)
2013 – present

Appointed Chairman of the Hero Caribbean Premier League (CPL).

First started in 2013, the Hero Caribbean Premier League (CPL) is a franchise-based T20 format cricket tournament that combines two of the most compelling aspects of Caribbean life – dramatic cricket and a vibrant Carnival atmosphere. There was a combined broadcast and digital viewership of over 500 million during the 2020 season to make it one of the most watched leagues in world cricket. St Kitts & Nevis Patriots are the current Hero CPL champions and the other competing teams are Barbados Royals, Guyana Amazon Warriors, Trinbago Knight Riders, St. Lucia Kings and Jamaica Tallawahs. The 2021 tournament took place in St Kitts & Nevis from 26 August to 15 September. For further information visit www.cplt20.com

Sport United Against Dementia
Board Member

Sport United Against Dementia brings together leaders from all sports including football, cricket and rugby to use the power of sport to help those with dementia. This includes working with sport clubs across the UK to ensure they are dementia friendly.

Sue McKellar (McCann) - Board Director of LMA Newmedia Limited

Email Me

Sue has worked for the LMA since 2005. Initially joining the organisation to supply exclusive interviews with managers for the LMA website she now fulfils the dual role of Premier League managers representative and Director of Communications.

Sue brings a wealth of football and broadcast experience to the LMA that includes 5 years working as Sales & Promotions Manager for Crystal Palace Football Club and 12 years as a Producer with Sky Sports. As well as an extensive contacts list of British football managers Sue has a network of international manager contacts gained whilst travelling world wide to produce Sky Sports News coverage of England international matches for 5 years. In addition Sue has also worked as an Account Manager in both product and recruitment advertising agencies working on blue chip accounts such as Saab, Lloyds Bank and Royal Mail.

In conjunction with Richard Bevan Sue deals with all matters involving the LMA's Premier League managers; meeting and speaking with each manager at regular intervals throughout the year. In her role as Director of Communications Sue conducts interviews for the LMA's 'The Manager' magazine and is involved with the development and execution of the LMA's media strategy. 

Lindsay Gordon - Director - In House Lawyer

Email Me

Lindsay joined the LMA in January 2015 having worked in private practice for the past 10 years. During her time in private practice Lindsay established a well-regarded sports niche and was recognised in the 2014 and 2015 editions of the Legal 500 for her work advising clubs, managers, coaches and players across a range of sports.

Lindsay is responsible for advising members on all employment related matters including contract queries, technical and disciplinary issues and integrity matters.

Wayne Allison - Technical Director

Email Me

Wayne is currently the Technical Director of the League Managers Association. He previously worked as the Coach Inclusion and Diversity Manager at the Football Association and prior to that as the organisation’s Coaching Research Manager, responsible for providing the underpinning knowledge of research to inform policy to support and enhance coach education and development. 

Wayne is a former professional footballer who holds the full range of UEFA coaching qualifications, including the UEFA Pro Licence and has also been on the coaching staff at several professional clubs. Wayne has a PhD in Sport Exercise Science and Coaching and is co-author of Advances in Coach Education and Development: From research to practice.

Wayne is also a non-executive director of UK Coaching and sits on their HR and Remuneration Committee and has recently been appointed to the Sports Resolutions’ Panel of Arbitrators and Mediators.

Ali Betson - Member Services Director

Email Me

Ali joined the LMA in March 2013 and was appointed Member Services Director in June 2017.

Ali was previously a BBC journalist responsible for news reporting, writing and reading news bulletins, and producing programmes. Interviewees included the Prime Minister, the Chancellor of the Exchequer and members of the royal family. In addition, Ali provided PR services to a number of charities, including the Campaign to Protect Rural England and Red Balloon Learner Centres.

John Duncan - Technical Manager

Email Me 

John's responsibilities at the League Managers Association include being our representative on the Technical Liason Group and attending meetings of the Professional Game Match Officials Board. He is also a Match Delegate at Barclays Premier League matches.

His managerial career started as Player/Manager at Scunthorpe United and included two spells at Chesterfield, during which time the club achieved two promotions and won through to an FA Cup Semi-Final in 1995. In addition, John had a short spell at Hartlepool United and three seasons at Ipswich Town .

A qualified teacher, John started his career at his hometown club Dundee where he won a League Cup Winners medal, before transferring to Tottenham Hotspur in 1974 for a fee of £160,000. In a relatively unsuccessful Spurs side, going through a transitional period, John had an excellent scoring record getting 62 goals in 118 appearances, and was a key member of the Spurs team that regained their place in the old First Division in 1977/78. He was later transferred to Derby County, before starting out on his managerial career.

Mark Farthing - Head of Commercial (Football)

Email Me

Mark joined the LMA in June 2015 as Member Services & Commercial Executive and assists with the delivery of the LMA Member Services Programme as well as the Commercial Programme and Partnership Network.

Having completed his apprenticeship at Luton Town FC, Mark decided to go to the University of Derby to study a BA in Creative Writing. After graduating in 2012, Mark became heavily involved in the administration of University sport leading to his election as Student Director of British Universities & Colleges Sport (BUCS), a one year non-executive position on the BUCS Board.

Mark still plays non-league football, although his box to box days are long behind him.

Rebecca Gentle - Head of Member Services

Email Me

Rebecca joined the LMA in July 2016 as Member Services Executive.

After graduating from Loughborough University with a Sport Management degree, Rebecca spent 5 years working in the travel industry with TUI Travel, organising worldwide sports trips for amateur clubs and schools.

Rebecca also volunteered at various sports events, the highlight being the London 2012 Olympics, where she worked in the Athlete’s Village and Aquatics Centre.

Elena Murphy - Head of Commercial (Brands)

Email Me

Elena joined the LMA in March 2017 and is responsible for the delivery of the LMA's annual events, as well as partner account management and rights delivery across the commercial department.

Elena moved to England from Australia after graduating with a Bachelor of Science and a Bachelor of Arts (Global) from Monash University. Previously, she also studied in both France and the Netherlands, and combines a love of travel and culture with a passion for fitness and football.

Elena volunteered as a surf lifesaver for 5 years in her hometown of Melbourne, as well as coaching a youth football team and refereeing in her spare time. She currently plays football in the West Midlands Women's Div 1 (North).

Emma Causer - Office Administrator

Email Me

Emma initially joined the LMA as Member Services Executive in July 2012. Following the arrival of her second son in 2013 Emma took a career break, but returned to the LMA in the spring of 2016 as Office Administrator. Emma's role provides support to the office which includes events preparation, member communications, the administration of the CPFMA course and subscription renewals. 

Previously Emma spent 10 years in the horse racing industry, both at racecourse and head office level. She held a number of posts, including racecourse marketing manager, commercial executive and events executive.

Away from the office Emma is a keen fundraiser for the Children's Ward at Queens hospital, a darts player and heavily involved in the local bowls team.

Gabriella Ward - Communications and Partnerships Manager

Email Me

Gabby started working at the LMA in September 2018. Gabby joined the team after graduating from UCFB Wembley with First Class Honours in International Football Business.

Gabby's previous experience includes hospitality and event based roles at Tottenham Hotspur FC and IMG Club Wembley, alongside her university studies. In addition, she has worked in Social Media in her roles at The Offside Rule Podcast and Dugout. 

Sophie Cliff - Member Services Executive

Email Me

Sophie joined the LMA in November 2020 as a Member Services Executive. 

After graduating from Manchester Metropolitan University with a Masters in Coaching and Sports Development, she spent a year teaching at the University, before taking a full time role at Brookes Sport and for the last 8 years Sophie has been working primarily within in the world of Golf; organising events, players and corporate partners around the world.

Sophie was also a keen Hockey player having played to senior International level for Wales. However, she now spends her time away from the office competing with her horse. 


League Managers Association
St George's Park
Newborough Road
Burton on Trent
DE13 9PD


01283 576350


01283 576351