Sky Betting & Gaming is a British-based gambling company, owned by CVC Capital Partners and Sky plc, with headquarters in Leeds, West Yorkshire and offices in Sheffield, London, Guernsey and Rome.

Sky Bet primarily offer an online sports betting service although their customers can also use the service on their mobile or tablet too. To bet with Sky Bet you need to open a free account and register a debit card, credit card or e-wallet. You can then deposit into and withdraw from your account as your needs require. Any bets are deducted from your balance and your winnings from bets are added back to it.

Sky Bet have been the Lead Sponsor of the EFL since the start of the 2013/14 season, recently extending this agreement to run through until the end of the 28/19 season.  Sky Bet and the LMA work closely on the Sky Bet Championship, Sky Bet League One and Sky Bet League Two Manager of the Months Awards throughout the season in addition to Sky Bet being a Senior Event Partner of the LMA Annual Awards Dinner and the individual manager of the year awards for the three leagues.