30 May 2019


Totum Sport is delighted to announce a new partnership with the League Managers Association.

Totum Sport is the most authentic, scientifically proven hydration solution in football, which improves performance and stamina levels in all training and match day situations.

It is also the most complete recovery solution available, working with the body during performances to enhance the recovery process once game time is complete.

Totum Sport’s partnership with the LMA ties in with the company’s global football strategy which is far reaching, and will next month start selling product into the US, where it has established a presence since its launch there six months ago, with a Chinese launch expected later this year.

Announcing details of the partnership today, CEO and founder of Cellnutrition Sport Ltd John Kelleher, CEO said: “Totum Sport and the LMA are a perfect fit. I am delighted to bring our product to the most knowledgeable and interested membership across all sports, not just in the UK but across Europe.”

LMA Chief Executive Richard Bevan said: “Understanding the impact and importance of nutrition is vital to football managers and coaches throughout the game. The partnership with Totum Sport provides our members with the opportunity to learn from the expertise of nutritionists with experience across multiple sports.”

The 100% natural solution is the only product of its kind which replaces all 78 electrolytes, trace elements and minerals lost through dehydration, and is a key solution in eradicating cramps and improving recovery - maximising performance for all athletes.

Due to sustained levels of hydration throughout matches and training sessions, the risk to injury - particularly in the later stages of game games in lessened - and recovery levels following activity, is far more enhanced.

The product is the most scientific and authentic hydration product of its kind anywhere in the market. Totum Sport is a growing force across football particularly amongst nutritionists, dietitians and heads of performance.

Totum Sport has also introduced its newest product, Totum Sport Nite, which mineralises the body while you sleep, something not available up to now, in the market.

Owned by Cellnutrition Sport Ltd, Totum Sport provides an easy to take supplement in the form of a specially patented sachet, which is safe around dressing rooms and is easy to consume for players, before games, at half time, and post-match.

Notes for Editors:

About Totum Sport

Totum Sport is the world’s most authentic hydration solution for elite athletes, and football players at all levels. The 100% natural sports supplement helps to eliminate muscle cramps and prolongs performance levels. It is also a key component in the recovery process. Totum Sport is the only 100% natural supplement available which restores all 78 electrolytes, which are required to achieve full cellular health and total hydration.

The ‘Informed Sport’ approved solution is also the only product which makes water work effectively, and is used through all training, performance and recovery regimes.

No other product focuses so heavily on the science behind the athlete and the interdependency of electrolytes and trace elements required to achieve total hydration. Therefore, no other product eliminates Cramps and DOMS like Totum Sport does.

Totum Sport is harvested from beneath plankton rich blooms in the world’s oceans, from where it is harvested before undergoing a patented cold micro-filtration process in state-of-the-art laboratories. Totum Sport is vacuum packed in specially patented, distinctive blue sachets, designed to protect the integrity of the hypertonic solution contained inside. Totum Sport is a growing force across all sports and aims to be the biggest name in soccer, where muscle cramping and complete recovery continue to be issue for all participants.

Totum Sport is owned by Cellnutrition Sport Ltd, the brainchild of Irishman John Kelleher, who realised that the sports world was not being properly provided for in the area of cellular health and total hydration. Through a detailed scope of the marketplace, Kelleher rightly realised that the space was heavily dependent on high sugar, high caffeine quick fixes, which provided no real health or scientific value to the athlete.

Last week at Mission Hills Resort in Haikou, Hainan Province, Totum Sport introduced its new Totum Sport Nite product into the marketplace, their latest innovation designed to mineralise the body while you sleep.

John Kelleher’s Cellnutrition Sport is also heavily focused on the educational aspect of the sports performer and provides a unique 'on the wall programme' for the growing number of sporting assets and franchises with whom Totum Sport partners with.

The company has a growing portfolio of natural wellness products, designed to be used across both sports and lifestyle sectors, including the renowned Cellnutrition Quinton and plant based Omegabiocell 369 products. 

For more see www.totumsport.com www.cellnutrition.com or contact Founder and CEO John Kelleher john@totumsport.com

About the LMA

The League Managers Association is the collective, representative voice of all managers from the Premier League, the Sky Bet Championship, Sky Bet Leagues 1 and 2 and the FA Women's Super League.

For more information see www.leaguemanagers.com or email alex.smith@leaguemanagers.com